Popular stays
Plazhi i Madh, Ulqin — hotel 2 minutes from the sand
Plazhi i Madh — Velika Plaža, the Long Beach — is 13 km of fine, shallow sand from Port Milena to the Buna river. The water stays knee-deep for tens of metres, which is why families from Kosovo and Albania have come here for generations. Beach bars rent loungers (about €10–15 a set in season), lifeguards work in July and August, and the Ada Bojana end is the kitesurfing spot.
Check availabilityHotel La Rosa Negra is about 2 minutes on foot from the sand, with sea-view balconies, an outdoor pool, half board in every rate and a private garage. The Old Town of Ulqin with its restaurants is 5 km away. The prices below are live for the weeks most of our Albanian-speaking guests travel; book direct and pay 10% less than on Booking.com.
Prices for the Kosovo & Albania holiday weeks
Cheapest direct price for 2 guests, half board included — read from our live calendar.
- Eid al-Adha (Kurban Bajrami)2027-05-15 → 2027-05-19 · 4 nightsBookfrom €49 / night€196 total · Economy Double Room with Balcony (No View)
- Diaspora summer week 1 (late July)2027-07-25 → 2027-08-01 · 7 nightsBookfrom €115 / night€805 total · Economy Double Room with Balcony (No View)
- Diaspora summer week 2 (early August)2027-08-01 → 2027-08-08 · 7 nightsBookfrom €115 / night€805 total · Economy Double Room with Balcony (No View)
- Diaspora summer week 3 (mid-August)2027-08-08 → 2027-08-15 · 7 nightsBookfrom €115 / night€805 total · Economy Double Room with Balcony (No View)
Good to know
Is Plazhi i Madh good for small children?
It is the shallowest beach on this coast — the sand slopes very gently, so children can play in knee-deep water far from the shore. Bring shade for midday; the hotel also has a children's pool section.
How crowded is it in August?
The diaspora weeks (late July to mid-August) are the busiest of the year — book early, arrive at the beach before 10:00 for the first rows of loungers, and expect queues at the Muriqan border on Friday and Sunday evenings. Late August and September are much quieter with the same warm sea.
Where do we park?
In our 60-space private garage, included in the price. On the beach road itself parking is paid and scarce in summer, so most guests leave the car at the hotel and walk.